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	<title>Guidewire Group &#187; Zillow</title>
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		<title>The Vortex: IPOs and iPhones</title>
		<link>http://guidewiregroup.com/2010/01/the-vortex-ipos-and-iphones/</link>
		<comments>http://guidewiregroup.com/2010/01/the-vortex-ipos-and-iphones/#comments</comments>
		<pubDate>Fri, 15 Jan 2010 16:51:11 +0000</pubDate>
		<dc:creator>carlacthompson</dc:creator>
				<category><![CDATA[CES]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[IPO]]></category>
		<category><![CDATA[Louis Gray]]></category>
		<category><![CDATA[online privacy]]></category>
		<category><![CDATA[Zillow]]></category>

		<guid isPermaLink="false">http://guidewiregroup.com/?p=1110</guid>
		<description><![CDATA[&#8211;I&#8217;m not going to let this one die, so get used to the privacy battle. Louis Gray posted an excellent analysis yesterday of online privacy and the irony in our demand that companies be open. I am seeing prominent people talk out of both sides of their mouth when they claim to push companies to [...]]]></description>
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<p>&#8211;I&#8217;m not going to let this one die, so get used to the <a href="http://guidewiregroup.com/2010/01/a-foil-hatted-follow-up/" target="_blank">privacy battle</a>. Louis Gray posted an <a href="http://blog.louisgray.com/2010/01/how-can-we-expect-companies-to-be-open.html" target="_blank">excellent analysis</a> yesterday of online privacy and the irony in our demand that companies be open.</p>
<blockquote><p>I am seeing prominent people talk out of both sides of their mouth when they claim to push companies to get more open and more transparent, while at the same time, clinging to the hope that we can push our content into a safe place on the Web and consider it &#8220;private&#8221;.</p></blockquote>
<p>&#8211;Zillow <a href="http://www.businessweek.com/news/2010-01-13/zillow-targets-ipo-in-2011-seeks-valuation-boost-update1-.html" target="_blank">announced</a> this week that it&#8217;s planning an IPO&#8230; in 2011. Considering the market it&#8217;s in, I guess the long lead-time is understandable. The real estate market will hopefully recover somewhat in the next 12 months. Once the buying begins again in earnest, Zillow will be ready to reap the (hypothetical) rewards with plenty of backing in tow. I&#8217;d love to see a new wave of IPOs &#8211; but do we have to wait so long? **Update: a very interesting <a href="http://blogs.wsj.com/venturecapital/2010/01/15/beware-of-start-ups-boasting-of-ipo-plans/" target="_blank">perspective</a> on this from the WSJ.</p>
<p>&#8211;A new iPhone OS is <a href="http://reviews.cnet.com/8301-19512_7-10435754-233.html?part=rss&amp;tag=feed&amp;subj=iPhoneAtlas" target="_blank">imminent</a>. Or not. Perhaps for the Apple tablet that&#8217;s coming. Or isn&#8217;t. You know the drill.</p>
<p>I do think, though, you&#8217;d be a fool to bet against a new iPhone this year. Rick Broida&#8217;s right in that it feels like that time again. With the Nexus One at least lurking in the shadows &#8211; though not necessarily breathing down its neck &#8211; going another year without a new device could be dangerous.</p>
<p>&#8211;And since it&#8217;s the weekend and a virus has invaded our house, I&#8217;ll likely be playing several fun iPhone games I read about this week. <a href="http://www.slidetoplay.com/story/aztec-quest-review?utm_source=twitterfeed&amp;utm_medium=twitter&amp;utm_campaign=Feed%3A+SlideToPlay+%28Slide+To+Play+Top+Stories%29" target="_blank">Aztec Quest</a> is a gadget-y, puzzle-y, Mousetrap-y kind of game. And it has a lite version, which I think should be mandatory for all iPhone apps. Why is this not standard practice?</p>
<p>Then there&#8217;s <a href="http://reviews.cnet.com/8301-19512_7-10431731-233.html?part=rss&amp;tag=feed&amp;subj=iPhoneAtlas" target="_blank">Hanged</a> which looks GOR-geous. I&#8217;m in the middle of playing and thoroughly enjoying the story it&#8217;s weaving. I&#8217;ll also admit that I can&#8217;t get past level 2 on <a href="http://www.rovio.com/index.php?page=188" target="_blank">Darkest Fear</a>. There&#8217;s something I need to do with that trigger and the box but&#8230; Anyone?</p>
<p>&#8211;Lastly, I had to share a Facebook status from my friend <a href="http://www.networkworld.com/columnists/cooltools.html" target="_blank">Keith Shaw</a>, who braved the gauntlet at CES a couple of weeks ago. It&#8217;s just one of those sentences that can only be written in the desert of Las Vegas.</p>
<blockquote><p>Sitting at the bar of a Cuban restaurant that&#8217;s inside a Howard Johnson&#8217;s north of the Sahara&#8230; silently wondering if I&#8217;m being punked.</p></blockquote>
<h3><a onclick="ft(&quot;4:10:237:520851003:6628568379::0:lf::261467906003&quot;);" href="http://www.facebook.com/shawkeith?ref=nf"><br />
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