Guidewire » Web optimization http://guidewiregroup.com Connecting Innovation and Opportunity Mon, 07 May 2012 21:17:05 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 G/Score: Aptimize http://guidewiregroup.com/2010/01/gscore-aptimize/ http://guidewiregroup.com/2010/01/gscore-aptimize/#comments Fri, 15 Jan 2010 15:04:52 +0000 chrisshipley http://guidewiregroup.com/?p=1213 Founded originally to develop project management software, New Zealand-based Aptimize discovered the need for Web page delivery acceleration when its own product was painfully unresponsive.  The Aptimize optimization scheme turns “chatty pages into chunky pages” by concatenating images and JavaScript, recompiling and compressing them on the fly. In one example with its own product, Aptimize [...]]]> Founded originally to develop project management software, New Zealand-based Aptimize discovered the need for Web page delivery acceleration when its own product was painfully unresponsive.  The Aptimize optimization scheme turns “chatty pages into chunky pages” by concatenating images and JavaScript, recompiling and compressing them on the fly. In one example with its own product, Aptimize reduced load time from 30 seconds to 4.  Consistently, server calls are reduced by 50% or more.  Sharepoint sites see reduced load times by 33 – 75%, according to the company.

Launched from New Zealand in late 2008, the product is best deployed by content-management-driven sites such as e-commerce and catalog sites.  The company has 100 customers including Raytheon, Fidelity, and Microsoft.com.  The company is currently working to expand its footprint in the U.S. and  the U.K.

Aptimize has protected its IP in New Zealand and has filed for expedited examination  in the U.S. and Canada. The company believes that several companies – including StrangeLoop Networks, Argon Networks, and FasterWeb, may be infringing on its patent.

With large companies like Akamai beating the drum for faster page loads, Aptimize comes to the U.S. with good timing and a smart product to seize leadership in this emerging market.

Aptimize Scorecard

G/Score Explained

]]> http://guidewiregroup.com/2010/01/gscore-aptimize/feed/ 0