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	<title>Guidewire Group &#187; LeWeb</title>
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		<title>The Vortex Grows Up</title>
		<link>http://guidewiregroup.com/2009/12/the-vortex-grows-up/</link>
		<comments>http://guidewiregroup.com/2009/12/the-vortex-grows-up/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 22:53:02 +0000</pubDate>
		<dc:creator>carlacthompson</dc:creator>
				<category><![CDATA[Carla Thompson]]></category>
		<category><![CDATA[Week in Review]]></category>
		<category><![CDATA[2010]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[LeWeb]]></category>
		<category><![CDATA[Louis Gray]]></category>
		<category><![CDATA[Marshall Kirkpatrick]]></category>
		<category><![CDATA[Milennial Media]]></category>
		<category><![CDATA[online music]]></category>
		<category><![CDATA[Ravit Lichtenberg]]></category>
		<category><![CDATA[Silicon Angle]]></category>
		<category><![CDATA[Simpsons]]></category>
		<category><![CDATA[Spotify]]></category>

		<guid isPermaLink="false">http://guidewiregroup.com/?p=1060</guid>
		<description><![CDATA[The Vortex is our bastard child here at The Guidewire, always changing names and directions and never quite knowing where it belongs. The heavy focus on the foibles of the technosphere &#8211; its most recent iteration &#8211; grew tiresome. The industry seems to be growing up again, and the little boys that ran around marking [...]]]></description>
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<p>The Vortex is our bastard child here at The Guidewire, always changing names and directions and never quite knowing where it belongs. The heavy focus on the foibles of the technosphere &#8211; its most recent iteration &#8211; grew tiresome. The industry seems to be growing up again, and the little boys that ran around marking their territory have been forced to mature in a down economy.</p>
<p>Chris nailed it the other day, calling it the &#8220;Post Web 2.0 Malaise.&#8221; We&#8217;re in a valley between tech revolutions right now and during valleys, the power structure shifts and new voices arise. The tonal shift will be away from egos and individuals and toward revolutions, innovations, ideas. There are some exciting winds stirring in the tech world. In 2010, I think we&#8217;ll all be focused on bigger pictures.</p>
<p>So in keeping with all that bluster, I&#8217;m evolving this weekly wrap-up into something broader. At its simplest, it&#8217;s nothing more than a look at my <a href="https://addons.mozilla.org/en-US/firefox/addon/7661" target="_blank">Read It Later</a> list from that week &#8211; stuff I thought was interesting and bookmarked for later. But a larger value is to take all those links and look at what ties them together. So what did the week of December 14 reveal about the tech world? Well&#8230;</p>
<p>*<strong>Facebook has a potential catastrophe on its hands. </strong>Or a goldmine; depends on how smart they are. The release of its new privacy policies this week <a href="http://gawker.com/5426176/facebooks-great-betrayal" target="_blank">raised the hackles of many</a>, primarily because it caused uncomfortable realizations. I doubt I&#8217;m alone in saying that both my business and personal life are starting to revolve more around the service. (Lack of access to my account on Wednesday literally prevented me from working.) <a href="http://www.readwriteweb.com/archives/facebook_scientists_dissect_facebook_say_its_alive.php" target="_blank">Marshall Kirkpatrick&#8217;s call</a> for a release of the data is the first drumbeat, I think, in what could be a long and potentially ugly saga. We&#8217;ve handed over a large portion of our lives to these folks; what are they going to do with it?</p>
<p>*<strong>A shakeup in online music looks to be on the horizon.</strong> Apple <a href="http://www.nytimes.com/2009/12/16/technology/internet/16tune.html" target="_blank">acquired Lala</a> and Spotify <a href="http://blog.louisgray.com/2009/12/spotify-plans-q1-2010-us-launch.html" target="_blank">made a splash</a> at LeWeb. (Louis Gray is <a href="http://blog.louisgray.com/2009/12/itunes-sirius-seem-antiquated-after.html" target="_blank">raving about</a> Spotify.) All signs are pointing to the end of stored music on your devices.</p>
<p>*<strong>You&#8217;re going to be on the phone a lot next year.</strong> In one way or another. The 2010 prediction pieces are starting to hit and &#8216;mobile&#8217; is littered about them like confetti. Ravit Lichtenberg offers <a href="http://www.readwriteweb.com/archives/10_ways_social_media_will_change_in_2010.php?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+readwriteweb+%28ReadWriteWeb%29" target="_blank">her thoughts</a> on social media trends for next year while <a href="http://siliconangle.net/ver2/2009/12/16/predictions-2010-millennial-media%E2%80%99s-list/" target="_blank">Milennial Media</a> held mobile as its sole focus. And to keep you on your toes, the security sector has <a href="http://news.idg.no/cw/art.cfm?id=A36DE985-1A64-67EA-E4B5D79F9C4D8B7C" target="_blank">threat predictions</a>.</p>
<p>*<strong>You should watch some Christmas specials next week.</strong> If you&#8217;re not a Charlie Brown fan, amble through<a href="http://www.mentalfloss.com/blogs/archives/42743" target="_blank"> bizarre specials from Christmas past</a> on Mental Floss. (And be sure to watch the groovy 70s commercials.)</p>
<p>Oh and a <a href="http://toucharcade.com/2009/12/17/the-simpsons-arcade-hands-on-preview-with-video/" target="_blank">Simpsons arcade game from EA</a> is coming soon to the iPhone. Happy Holidays!</p>
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