Developed by Chris Shipley and the Guidewire Group analyst team, the G/Score is a standardized, scalable methodology for the incisive analysis and transparent assessment of startups’ commercial viability, execution, team and business model.
Investors, technology providers, economic development agencies and other members of the global entrepreneurial ecosystem spend countless hours repetitively collecting information about startups to inform, benchmark or report on their investment decisions. But those efforts are fragmented and have been hampered by the lack of a widely accepted, normalized methodology.
G/Score leverages the expertise of Guidewire Group’s analyst team, which has assessed 20,000 startups over 20 years, to address this need for a more accurate, credible way of evaluating the promise and viability of early-stage technology companies. Key aspects of the company are scored across seven categories:
- Business Viability is scored on three of these categories: overall concept, market size and opportunity, and competitive market risk.
- Execution on Business & Product evaluates the successful progress of the business and its products against key milestones.
- Team assesses the appropriate skills, mentor-ability, and completeness of founders and key management and functional team.
- Business model evaluates pricing and channel strategy and its relevance to the given customer or market conditions.
- Funding indicates the level of outside capital raised by the company.
You can learn more about the G/Score in the video by Guidewire Group co-founders Chris Shipley and Mike Sigal.
You can view our Scorecard Legend, explaining Guidewire’s current framework for presenting the G/Score, as well as a detailed explanation of the G/Score’s Assessment Definitions.
The G/Score benefits startups because it’s a transparent analysis, so partners and investors trust the unbiased methodology and the results. It shortens the upfront analysis and decision-making of partners and investors, accelerating time to market. And it provides startups with actionable, unbiased feedback about their strengths and opportunities.
The G/Score benefits sponsors, partners, investors and the media because it is the quickest, most incisive way to evaluate, diagnose, qualify and compare hundreds of startups. It is a standardized and scalable methodology for assessing startups, providing transparent comparisons of diverse startups across market segments, stages, and geographies. And it is based on measurable data points, enabling entrepreneurial stakeholders to qualify and benchmark startups more quickly.
Contact Guidewire Group to learn more and find out how to get your own G/Score.
